No matter what business you are running, you require market research for your growth and development. This means locating other potential businesses and determining the scope of your local market. You can be a manufacturer looking for products to sell to more customers or a service provider looking for more bookings from clients, you need data that can be acquired through market research.  

Lead generation is one of the most crucial tasks that a small business owner must do! This means gathering potential leads through Social Media research and scraping data from Google. 

Who are potential leads to small business?

This is where market research plays a big role in understanding your customers. If you belong to the manufacturing industry and you are looking for B2C products to sell

 1. You need market research data in determining your customers, 

 2. Observing how they behave with similar products online

3. what is the conversion percentage of those people?

By determining these metrics(among many), you can get a clear idea of the scope of the market you are about to promote, and what response can you get from your customers. If you have figured out the data you can simply start your lead generation campaign and gather potential data like:

 a. Contact Details.

 b. Customer Behaviour.

 c. Online presence.

Market research is a long and continuous job that is more effective when combined with lead generation. This helps in fast-tracking the process of research and data collection. We have an experienced team at webbnet digital where you can start marketing and lead generation at super affordable rates. Click on the button to get started with Market Research and Lead Generation Campaign.