Search Engine Optimization And Social Media Marketing Case Study

Search Engine Optimization And Social Media Marketing Case Study

Indiabuyo is an online e-commerce store with 50 products and over 200+ variants listed on its website. It is a Kolkata-based startup company initiated their journey in eCommerce business back in 2019. The company had a niche product lineup that was beneficial and fall under the daily needs of all people living in Kolkata.

Background

Since 2019, the company was struggling to place the benefits of the products to their customers, even with aggressive Facebook and Instagram Advertisements, they were not able to generate enough sales for the company. The focus was mainly on targeting Kolkata audiences belonging to online affinities on Fish, Meat, and Seafood.

The Problem

Indiabuyo has a first-class E-commerce Shopify Website with integrated payment methods and a premium look and feel, yet they were facing these various challenges that we helped

Un-optimized Products and Collections Layouts.
NO organic traffic from Google.
NO regular posting on social media.
NO Target or Retarget Campaign for Returning Customer.

The Solution We Provided

Our team created a list of tasks required by the client and distributed the tasks among the SEO and social media marketing departments. Our core team designed a perfect strategy that predicted to reach the goal within a timeframe of 3 months.

Within the predicted time frame, there was a significant boost in online store conversion noticed. About 1865% boost since the last three months, which was too rapid for the company and the website was booming with over 10k monthly traffic.

There was a significant 569% boost in online sales and the company quickly rolled the profits from the six-figure sales and turning a whopping Rs. 3,31,000 worth of sales for June 2021.

We take pride in our top-notch marketing strategies that can understand the purchase behavior of online customers and can direct them into the right sales funnels. For Indiabuyo, there was a 78% boost in online store sessions, meaning over 10,000 targeted buyers were visiting the website and the products.

Search Engine Optimization And Social Media Marketing Case Study

Within the predicted time frame, there was a significant boost in online store conversion noticed. About 1865% boost since the last three months, which was too rapid for the company and the website was booming with over 10k monthly traffic.

There was a significant 569% boost in online sales and the company quickly rolled the profits from the six-figure sales and turning a whopping Rs. 3,31,000 worth of sales for June 2021.

We take pride in our top-notch marketing strategies that can understand the purchase behavior of online customers and can direct them into the right sales funnels. For Indiabuyo, there was a 78% boost in online store sessions, meaning over 10,000 targeted buyers were visiting the website and the products.